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People ship the breakthrough.
I handle the chaos.

I’ve spent the last decade in the gap between complex engineering and the messy reality of the market. I absorb the noise of bringing products to market and building a brand so technical teams can stay in their flow. This is where I share the lessons I’ve learned along the way.

MEET THE AUTHOR

I’m a founder, builder, and GTM strategist with 10+ years in tech, helping startups find markets and scale, and advising cool tech companies. I have been recognized by Forbes 30 Under 30 Europe (Finance), received entrepreneurship awards, co-founded startups supported by tech leaders such as Google CEO Sundar Pichai, and worked at the intersection of product, markets, and regulation.

 

My focus is simple: help technical founders turn great products into real adoption. I combine branding, business development, marketing, and social engineering to make GTM feel less chaotic and more repeatable. 

 

Here I share real stories, GTM strategies, and lessons learned from building and advising teams in fast-moving industries, including AI, web3, and other frontier markets. If you are a technical founder, engineer, or operator who wants clarity on positioning, launches, growth loops, partnerships, and fundraising, you are in the right place.

 

These notes are designed to help your company connect with the messy world of customers, revenue, and stakeholders. If you need any help, you can contact me here.

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TEAMS

I’VE COLLABORATED WITH

Dash Digital Cash official logo
Bloxico official logo
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Ecoblox official logo

MY INTERESTS

GO-TO-MARKET AND GROWTH

SOCIAL ENGINEERING

MARKETING

Builders about me

01

Vedad is a young mastermind with a fresh perspective on the business world, particularly in startup management.
Jasmin Alic profile picture

Founder at Hey Jay

No.1 LinkedIn Influencer 

02

A highly creative person, very fun to collaborate with. He possesses exceptional expertise in social engineering and go-to-market planning.
Nebojsa Jovic profile picture

CMO 

Prev. Taiko, Crypto.com

03

I love bouncing important ideas back and forth with Vedad. He's a great brainstorming partner, an unbelievable strategist, and a brilliant thinker.
Kristijan Kocic profile picture

Founder at Namespace

ENS delegate

04

Vedad joined our team at a time when we were looking to scale up our marketing efforts and far surpassed expectations. With his inquisitive mind, industrious attitude, and business savvy, Vedad quickly became an integral part of the company and helped shape strategy and direction.
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Business coach 

Founder at KudosCode

GLOBAL STARTUP AWARDS

JURY MEMBER 

I will be a jury member at GSA 2025. Backed by top-tier partners like Intel Capital, Qualcomm Ventures, and leading global venture funds and tech companies, Global Startup Awards is the largest independent startup ecosystem and competition in the world, spanning 154 countries across 19 regional platforms. It unites founders, investors, governments, ecosystem builders, and corporate leaders to celebrate innovation and scale impactful ventures globally.

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MEDIA

I WAS FEATURED IN (tap a logo to learn more) 

Aljazeera official logo
Forbes official logo
The Recursive official logo
Bitcoin.com official logo

LIBRARY

READ MY NOTES

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